CDM 4285

The course introduces students to desktop printing technologies and software, printing techniques, and the principles of print media design. The aim of the course is for students to acquire complete knowledge and a critical look at the techniques of design and production of table typography. 

Students will become familiar with the procedures for creating print publications and will use modern print printing software to combine text and graphics to produce print media such as newsletters, brochures, posters, books, logos, etc. 

Upon successful completion of the course the student will be able to: 

• To understand the technologies (hardware, software) of printed printing and their basic operating principles. 
• Understand and apply the principles of print media design and color theory. 
• Possess the necessary knowledge and skills in print design software to be able to produce print publications for communication purposes. 
• To effectively and creatively combine the structural elements of the printed printing software (graphics, colors, etc.) for the production of printed versions for communication. 
• To effectively combine graphics produced by different software for creating vector graphics, drawing and image processing (taught in previous years) for the production of printed versions. 
• Compare and evaluate printed versions in terms of design, aesthetics and suitability for conveying a message to different target groups. 
• To judge and select the appropriate technologies of printed typography for the production of the best results. 
• To adapt to technological developments and design trends of print printing.